Life Science Industry Market Research
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Methodologies

Online Surveys
We can assist you with any or all aspects of the survey development, implementation and delivery of results. Depending on your needs, you can determine which tasks you would like us to perform and which tasks you may prefer to perform in-house.

Focus Groups
Online focus groups provide a fast, candid and cost-effective way to find out what scientists think about your products, your company and your ideas. Our expert moderators—market researchers and scientists—know how to speak the language of science, spark dynamic discussion and inspire discovery using this platform. The anonymity of online focus groups promotes honest exchange, and perhaps most significantly, scientists can view your concepts on-screen and provide dynamic input in the comfort of their own labs, offices and homes.

Thought Leader Interviews
When the opinions you seek can only be provided by key industry specialists, we will arrange and conduct in-depth interviews with a smaller, niche group. This type of interview is traditionally used when a topic is highly sensitive or requires in-depth knowledge, or when only a select few have the degree of experience needed to provide critical input.

Statistical Modeling
Unlike many “field and tab” houses, where market research firms collect data and slap it into standard reports, BioInformatics engages leading-edge methodologies to select qualified scientists, deploy meaningful surveys and focus groups, and provide clients with analytics that are supported by hard data and years of experience in the life sciences industry.

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"The study results are super. I’ve started giving presentations to various groups on the findings. The team will use the results to guide our plans for expansion of the product line. It was a pleasure, as always, to work with you." - Business Unit Brand Director, Nonprofit Biological Research Organization

Lab Products Market Research

  • Diagnostics
  • Genomics
  • Flow Cytometry
  • Laboratory Chemicals
  • Proteomics
  • Real-time PCR
  • High Throughput
  •      Screening
  • RNAi
  • Transcriptomics
  • Imaging
  • Mass Spectroscopy
  • ...and much more